It’s no secret that COVID-19 has radically shifted consumer shopping habits to online marketplaces we’ve been purchasing everything from dog food to potting soil to TikTok Amazon trends and outdoor heaters. Retailers have altered inventory as a response to these shifts, and they’ve taken note COVID-19 buying patterns are here to stay. Here are the three industry trends impacting this shift.
Sustainable / Eco Purchasing Habits
Over two-thirds (65%) of consumers want to impact the environment through their everyday actions positively. This is a key reason why brands are shifting their products from plastic to eco. As temporary custodians of this planet, we understand that we have a job to make it as clean as possible for generations to come. We’ve said absolutely not to all bubble wrap in every part of our business; that word isn’t even in our vocabulary. We’ve got a couple of brands we partner with to look into bubble wrap alternatives that are sustainable. Not only is it great for our planet, but it’s also fantastic for your brand, and it’s what your customer wants! The growing awareness of our collective impact on the environment has elicited increasing demand for companies to demonstrate their sustainability commitment beyond just the end product to responsible sourcing and operating standards.
The Need for Efficiency
The hurdle we see is maintaining information accuracy in every stage of the supply chain, which can be difficult when dealing with information overload. Another risk attached to information overload is inventory overload. Research suggests that inventories are essential when creating the optimal pricing strategy for food and beverage products. At a point in your company’s lifecycle, it comes time to partner with a 3PL to optimize your business efficiencies. Focus on your core business, expanding your brand, getting into Erewhon, new products, etc. We will fulfill orders, store your product, and get it to your customers. Scaling as you scale with multiple services under one roof, like customized packaging to an eCommerce task force that can de-bug any inventory or eCart issue.
Regulatory Requirements
The food supply chain requires all players to adhere to strict operational practices to ensure food safety and quality from the fulfillment center to the wheels that bring it to the consumer. Food safety is our middle name, Taylor food safety Logistics. Jokes aside, food safety is essential to us and has been our business’s foundation for the last 171 years. Each year all of our food handling fulfillment centers undergo a Safe Quality Foods audit to obtain the highest level of food safety by the Safe Quality Foods Institute and are all FDA certified.
Stay Ahead of the Trends with Taylor
Our team will work with you to build scalable fulfillment, eCommerce, packaging, kitting, transportation, and shipping solutions for your food and beverage brand.
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